A few days ago, we had reported that Aston Martin had indicated that the Lagonda project was on hold and there were rumors that the crossover would never be built. But that doesn’t seem to be the case. According to Australian website The Motor Report, Aston Martin has revealed that the Lagonda project is not on hold.
Marcel Fabris is the sales manager for Australia, New Zealand and South Africa at Aston Martin. Fabris stated, “At present, our position has not changed in relation to Lagonda. The SUV first unveiled at Geneva Motor Show is a concept only and we are still conducting styling reviews and feasibility studies. If the project does proceed, 2012 would be the earliest possible release for the vehicle and re-launch of the brand.”
The executive from Aston Martin indicated that there was a significant interest from potential buyers at the Geneva Motor Show in March this year. The luxury sports utility vehicle segment seems to be quite lucrative for many automakers, even more so for Aston Martin, who are trying to get different types of cars. They even revealed a city concept sometime ago.
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